Welcome

Plausible Analytics is a simple, privacy-friendly alternative to Google Analytics. No cookies, no personal data collection, no consent banners required. One lightweight script, one easy-to-read dashboard. Explore the live demo to see what it looks like.

New to Plausible? Start here

Get set up and start exploring your data.

• Register for an account
• Add your website
• Add the script to your site
• WordPress: install via plugin
• Google Tag Manager: deploy without touching your code
• All installation guides: Shopify, Webflow, Squarespace, Wix, Next.js, Ghost, Hugo and more
• Verify the integration is working
• Dashboard tour: understand what you're looking at
• Get the most out of Plausible: reports, Search Console, team features and more

Stats dashboard

One dashboard with all your essential stats. No sub-menus, no custom reports to build.

• Filters and segments: drill into any slice of your traffic
• Compare periods: benchmark against previous time ranges
• Consolidated view: all your sites in one dashboard
• Real-time dashboard: live view of current visitors
• Channels, sources and campaigns: where traffic comes from
• Scroll depth: see how far visitors read down your pages
• Google Search Console: see search queries alongside your stats

Website settings

Manage your site configuration and data.

• Excluding pages and traffic: filter out internal visits
• Embed dashboard: embed your stats on any page
• Traffic spike notifications: get alerted when traffic spikes
• Import from Google Analytics: bring in your historical data
• Import stats: bring in data via CSV
• Export stats: download your data

Account settings

Manage your personal account and preferences.

• Two-factor authentication: secure your account
• Change email: update your login address
• Login management: review active sessions
• Dashboard appearance: light mode, dark mode and more
• Reset password
• Delete account

Team and sharing

Manage access, sharing and notifications for your team.

• Users and roles: invite team members and set permissions
• Agencies and freelancers: manage multiple client sites
• Shared links: share your dashboard publicly or with specific people
• Email reports: scheduled reports delivered to your inbox
• Slack reports: send reports to a Slack channel
• Single Sign-On (SSO): for teams on Google Workspaces, Microsoft Entra, or Okta

Billing

Manage your subscription, invoices and plan.

• Trial to paid: what happens when your trial ends
• Subscription plans: what's included at each tier
• Change plan: upgrade or downgrade your subscription
• Download invoices: access your billing history
• Nonprofit and education pricing: discounted plans
• Compliance: GDPR, CCPA and data processing

Goals and conversion tracking

Track what matters beyond pageviews: signups, purchases, clicks, form completions.

• Goal conversions: set up and measure conversion goals
• Funnel analysis: follow the visitor journey step by step
• Ecommerce revenue tracking: attribute revenue to traffic sources
• Outbound link clicks: track clicks to external sites
• File downloads: see which files get downloaded
• Form submissions: track form completions without extra setup
• 404 error pages: catch broken links and missing pages
• Custom properties: attach metadata to events and pageviews

API

Query your data, send events and manage sites programmatically.

• Stats API: query your analytics data programmatically
• Events API: send custom events from your backend or server
• Sites API: manage sites and goals via API
• API playground: explore queries interactively

This page covers the most common topics. Browse the full sidebar or use the search box to find anything not listed here.

Can't find what you're looking for? Contact us. Have a feature request? Check our feedback board and roadmap.